Vacant job positions can feel like a stressor. If we begin cutting corners just to get a role filled and a new employee in the door, we lose sight of what we were even searching for from the start. Getting applicants to apply for your open roles is one thing, but finding and engaging the best candidates for the job, no matter how long it takes, can save money and support your organization in more ways than you'd expect.
Stress over less.
A few tips to get started:
How You Can Attract and Engage the Right Candidate
Make sure that your job postings are as refined as possible. This includes using detailed, but short and informative job descriptions, displaying the salary information for the job, choosing searchable job titles, and more.
Highlight your company culture and what personal and professional attributes your organization values. Candidates are drawn to companies that they feel reflect their values and that will, in return, value them.
Have a diverse approach to your advertising strategy. You can utilize different avenues such as a variety of job board sites, attending specialized hiring events, and setting up nurture campaigns to begin relationships with prospective candidates.
Leverage data to inform your recruiting strategy. Specific data about compensation and what your competitors are doing in the marketplace can enable smarter recruiting strategies and decisions.
Keep in close contact with candidates while they go through the interview process. Candidates can feel disengaged or undervalued in the process if they are waiting for a response or an update from your team.
Top Talent Generates Excellent Results
The first, and arguably the most important, reason to attract and engage qualified candidates is that solid performers produce solid results. You don’t want to hire someone who is unqualified, leading to complications during projects and unfortunate performance from those employees.
Maintaining a welcoming, inclusive culture that aligns all employees to your company values is critical for your organization’s success. Therefore, hiring the wrong candidate that doesn’t align with your organization’s values can negatively impact the culture and the overall productivity of the organization.
Retaining Valued, Loyal Employees Attracts Better Candidates
In your pursuit of new talent, it's important not to lose site of the qualified workforce you already have. Turnover can cause issues with process, productivity, and often with revenue. It will also add to your recruitment costs due to the additional time, money, and resources needed to find another candidate. Also, retaining employees in an organization is ideal since they likely already have years of experience with the industry and your company.
It’s vital to attract quality candidates if you want the most success for your organization. But it’s also important to keep them engaged and valued, otherwise they may look elsewhere for opportunities.
With a new understanding of the importance of attracting and engaging with qualified candidates, you will enable your organization to hire top talent that will empower happier employees and more successful organizations.
Contact us here to learn more about how JobTarget can benefit your recruiting efforts.
